Marketing Manager, Digital

Northern RI


Leading retail company is hiring for a Marketing Manager, Digital for a long-term contract assignment. The Marketing Manager, Digital is responsible for overseeing the company's new media activation program that creates a highly-defined audience and media buy. Partnering closely with cross-functional teams, you will oversee everything from planning to implementation and close loop measurement of each campaign. You will drive awareness, trial, and repeat usage of the promoted products by effectively utilizing the right media channels across paid (e.g. display, video, social, radio) and owned (e.g. email, direct mail, site assets, social) channels to reach consumers and unlock value. Must be a detail oriented marketer who has a proven track record developing and managing project plans and timelines, overseeing agency partners, and leading cross functional teams to achieve aggressive organizational goals. 5+ years of marketing experience with a strong foundation of business, retailer, and consumer understanding is required.
Years Required:
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